**Update: Download the powerpoint slides from the webinar here.**
Womena is kicking off the new year with a topic that is relevant to every startup: Branding. We are excited to be joined by Zohare Haider, Founder of Digital Street, for a discussion on “Brands: Half Identity / Half Human.”
There are lots of free and paid resources and trainings available related to branding, but this webinar seeks to address a more personal touch. We are NOT going to cover the nuts and bolts of branding, but rather offer guiding principles that should influence your brand development and cause you to refine your brand as your business grows. We will discuss the importance of “humanizing” your brand: how you and your team play the most critical role in driving forward a brand’s ethos and purpose.
Who should join?
Womena webinars are offered as part of our regular programming for our MENA Bossladies Community in the MENA region. However, we also welcome any interested startup to join the conversation 🙂
Wednesday, January 24 at 6:30 p.m. GMT+4 (Dubai Time)
About Zohare Haider:
Zohare is a seasoned Brand Marketing and Digital Strategist with over 14 years of MNC and start-up experience. He has launched a major telecom operator (owned by Ooredoo Group) and an agri-business (funded by Acumen), founded two tech startups, including Digital Street. Launching companies has taught Zohare a great deal about survival, both professional and personal. A multilingual entrepreneur, he brings a well-rounded view to a fast-moving space of digital communications and marketing.
About Digital Street:
Digital Street is a boutique brand marketing agency in Dubai, providing a full range of essential services, including social media, websites, creative design, influencer marketing, paid advertising, digital strategy and multimedia content.